Depending on the audience you hope to reach, you can choose a photo of a customer using your product or service, show a recent campaign or brand message, or give visitors a glimpse into your workplace and office culture. Your cover photo should convey your company’s image, message, personality, or all of the above. Your logo image should be 400 x 400 pixels. The logo also appears when people search for your company, as well as on the profiles of your employees. Your logo.Īccording to LinkedIn, company pages with logo images get six times more traffic than those without. LinkedIn won’t let you use a URL that already exists, so if you’re unable to use just your company name, consider appending the two-letter abbreviation of the state in which your company is headquartered. Before you start adding things to your page, get rid of all those extra numbers and letters by creating a custom URL that’s simpler and easier to find, and that you can share with others, post on your website, and include in your email signature and on business cards. When you set up your LinkedIn company page, you’ll be assigned a unique URL by LinkedIn, such as. Here’s what you need for a successful LinkedIn company page. A LinkedIn company page lets you promote company news, showcase your products and services, connect with prospective employees and customers, and enable your employees to act as ambassadors for your business. LinkedIn is an excellent way to establish a professional identity for your company on social media. Seven-in-ten Facebook users – and around six-in-ten Instagram and Snapchat users – visit these sites at least once a day.6 Must-Haves for Your LinkedIn Company Page How often Americans use social media sitesįor many users, social media is part of their daily routine. Explore the patterns and trends shaping the social media landscape over the past decade below. Today around seven-in-ten Americans use social media to connect with one another, engage with news content, share information and entertain themselves. White and Black adults include those who report being only one race and are not Hispanic. Note: Respondents who did not give an answer are not shown. adults in each demographic group who say they ever use …

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